The Scotland-based brewer has appointed consultants AlixPartners to oversee the sale process. Photograph: Bloomberg/Getty Images
Brewer last month said it was closing its distilling brands, prompting concerns for jobs at its Scottish facility

The beer-maker BrewDog could be broken up after consultants were called in to help find new investors.

The Scotland-based brewer, which makes craft beer such as Punk IPA and Elvis Juice, has appointed consultants AlixPartners to oversee the sale process.

BrewDog last month announced it was closing its distilling brands, prompting concerns for jobs at its facility in Ellon, Aberdeenshire.

The company, which was founded in 2007 by friends James Watt and Martin Dickie, said it made the decision to focus on its beer products.

No decision has been made in respect of the sale process.

A spokesperson for BrewDog said: As with many businesses operating in a challenging economic climate and facing sustained macro headwinds, we regularly review our options with a focus on the long-term strength and sustainability of the company.

Following a year of decisive action in 2025, which saw a focus on costs and operating efficiencies, we have appointed AlixPartners to support a structured and competitive process to evaluate the next phase of investment for the business.

This is a deliberate and disciplined step with a focus on strengthening the long-term future of the BrewDog brand and its operations.

The spokesperson added: BrewDog remains a global pioneer in craft beer: a world-class consumer brand, the No 1 independent brewer in the UK and with a highly engaged global community.

We believe that this combination will attract substantial interest, though no final decisions have been made.

Our breweries, bars, and venues continue to operate as normal. We will not comment on any further speculation.

The company announced job cuts across the business in October last year after posting a 0537m loss .

BrewDog operates 72 bars around the world, as well as four breweries.

The firm employs about 1,400 people and has breweries in Ellon, as well as in the US, Australia and Germany.

布鲁尔公司上月宣布将关闭旗下蒸馏酒品牌，此举引发人们对其苏格兰工厂就业岗位的担忧。

啤酒制造商BrewDog在聘请顾问协助寻找新投资者后，可能面临分拆。

这家总部位于苏格兰的啤酒商生产朋克IPA（Punk IPA）和猫王果汁（Elvis Juice）等精酿啤酒，现已聘请咨询公司艾睿铂（AlixPartners）负责监督出售流程。

布鲁杜格啤酒公司上月宣布将关闭旗下蒸馏品牌，此举引发了对其位于阿伯丁郡埃伦工厂就业岗位的担忧。

这家由詹姆斯·瓦特（James Watt）和马丁·迪基（Martin Dickie）两位好友于2007年创立的公司表示，已决定专注于啤酒产品的生产。

关于出售流程，目前尚未作出任何决定。

BrewDog发言人表示：“与许多在经济形势严峻、持续面临宏观逆风中运营的企业一样，我们定期评估各项策略，以确保公司的长期实力与可持续发展。”

在2025年采取了一系列聚焦成本控制与运营效率提升的果断举措后，我们已聘请艾睿铂（AlixPartners）协助开展结构化竞标流程，以评估企业下一阶段的投资计划。

这是一次深思熟虑且严谨的举措，旨在巩固BrewDog品牌及其业务的长期发展前景。

发言人补充道：“酿酒狗（BrewDog）仍是精酿啤酒领域的全球先驱：作为世界级消费品牌，它不仅是英国排名第一的独立酿酒商，还拥有高度活跃的全球粉丝社群。”

我们相信这一组合将引起广泛关注，尽管目前尚未做出最终决定。

我们的啤酒厂、酒吧及营业场所均正常运营，对于任何进一步猜测不予置评。

该公司去年10月公布亏损3700万英镑后，宣布在全业务范围进行裁员。

BrewDog在全球经营着72家酒吧和4家啤酒厂。

该公司雇佣了约1400名员工，并在埃伦、美国、澳大利亚和德国设有啤酒厂。